The short answer is no, I do not recommend using the pre-purchase order. The reason to use it is to build hype and offer discounts for early purchase. I was able to do this, but the discounts were confusing, and Smashwords does not actually allow you people to purchase the book during the pre-purchase phase (the book can only be purchased through 3rd party retailers such as iBooks or Nook). The other idea behind pre-purchase is that it will increase your first day sales...Today is my official release date, and I am showing that I have pre-purchase sales, and they are still not showing up as actual sales. Also, many people have been very confused by the pre-purchase, and have said, "I guess I will just wait." Now I have to re-introduce the book, because two weeks have passed and the hype has come and gone without a lot of actual pre-purchase sales. So, maybe I am not doing something right because I am just a rookie, but I do not recommend using the pre-purchase option on Smashwords.com.
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